SDCEA Announces New CEO
Press Release
Sangre de Cristo Electric Association announces Jon Beyer as its new Chief Executive Officer, set to officially begin his tenure on July 7th. Beyer will succeed CEO Gary Kelly, who previously announced he will retire from the
position this summer.
“This marks an exciting new chapter for our organization as we continue our
mission to provide safe, reliable, and affordable services to our valued members,” Board Chair Sandra Attebery said.
Beyer brings 29 years of experience working with electric cooperatives, includ-ing Tri-State Generation and Transmission, SDCEA’s wholesale power supplier; and with San Isabel Electric Association, based in Pueblo West. He currently serves as Vice President of Energy and Member Services at Dakota Electric Association in Farmington, MN.
“I am honored to be joining SDCEA and look forward to working with the dedicated team of employees. Together we will continue the cooperative’s success in providing safe, reliable and affordable
energy with a focus on enhancing the member experience,” Beyer said.
Familiar with the area, Beyer is excited to return to Colorado, where he and wife Jennifer previously lived for 24 years. “We are excited to make Buena Vista and the surrounding area our home,” he said.
Following discussions with the board, Beyer expressed confidence in the cooperative’s vision for the future — including its lasting partnership with Tri-State as an energy services and wholesale power supplier, and the development of future SDCEA products and programs.
“The Board of Directors and I are aligned in our commitment to providing best-in-class service and reliability to the member-owners of SDCEA. The changes occurring in the electric industry will not stop and will require us to continually evaluate how we serve the membership. We will be proactive in our approach and work to exceed our members’ expectations in the years to come,” Beyer said.
Beyer plans to attend and meet members at SDCEA’s annual meeting on June 19th at Buena Vista High School, which is open to all members (account holders) of the cooperative. Meeting registration begins at 9 a.m. A light breakfast will be provided, and staff will be available to visit with members and answer any questions about the cooperative. The business meeting is scheduled to begin at 10 a.m.
“SDCEA is proud to serve as a trusted partner with our members. With Jon at the helm, we are ready to move into a future that prioritizes innovation and reliability for those we serve,” Attebery said.